Reach new listeners with #sponsored

Whether you’re a grass-roots emerging artist or established name, find out how we can help connect your sound with electronic music fans across UK, US and other key markets.

Oliver Heldens, Saturday 8pm

Right here, right now. Be heard where it matters most

We don’t rely on a DAB or FM presence to reach our audience.

Most of our audience don’t even own a radio.

Instead we connect with electronic music fans and creators using social and smart technologies.

What we do:
Our Focus

Less chat + less ads = more tunes
No ads during our specalist evening shows and capped ads during daytime with no chit-chat. Our audience don’t care about the latest celeb news.
Relevant, cutting edge dance music
Content from the biggest aritsts in the industry, supported by our residency DJs + the best tunes in the daytime. We are the go-to destination for non-stop house.
Broadcast where we need to be
We don’t rely on FM or DAB. Most of our audience don’t even own a radio. We are relevant and future of dance music radio using smart and social technologies to connect.

Increase your reach with direct access to our audience

Our audience is predominantly based in the UK, US, and Europe, with our data confirming an outline demographic of 18-44. As a specialist music station, we’re the perfect channel to promote your label, remix or upcoming release.

Defected, Friday 7pm

A roster of the biggest industry talent

The Electric Residency

With a rotation of 20+ DJs from across the house music spectrum, they are a master of their sound and represent their local area and scene in a track-packed monthly mix! We are the only station to mix big name and grass-roots talent in peak-time slots.


A space for talent to grow

We setup our platform to nuture and develop grass-root talent from across the UK and beyond

How can I get my music on Electric?

Whether you’re a new artist or established name, we have a range of channels available to submit your release and get your sound on-air.

Submissions are reviewed across 3 channels:

Agency submissions

This route is primarily for established artists. We work with several major playlist agencies and partners to currate our A & B list, and submitting your music via this channel provides the best chance of getting your sound on-air.

If you are a promoter or agent, you can apply to join our partner network here.

Direct submissions

Again for established artists, we may from time to time permit direct submissions to our playlist team. This generally covers artists who have already featured on the station 3+ times in the last 12 months.

If you're one of these artists, please contact our team to confirm your interest re: direct submissions.

Direct #sponsored

For all other artists, such as emerging talent, we offer the chance to promote your track via a #sponsored release. Find out more below.

For agency submissions, please submit your music via one of the following labels or promotion agents:
  • Sony
  • Warner
  • Ultra
  • Your Army
  • Whoa!
  • Power
  • 1st Stop
  • Hyperactive
  • Upside
  • Perfect Havoc
  • Hysteria
  • Insomniac

MK, Thursday 8pm

Alongside some of the best grass-roots talent, we have one of the biggest peak time line-ups of any independent UK broadcaster.

Our roster includes Defected, Tiesto, Oliver Heldens, Jamie Jones, Solardo, Armin Van Buuren, MK and many more.

Apply for a #sponsored release

    I'm happy for Electric Radio to contact me regarding news, updates and availability of promotions.


    Speak to our team
    Why promote your release on Electric? accordion-plus accordion-minus

    With an audience of over 120k electronic music fans, we can provide direct access to potential listeners so that your release will be seen or heard where it matters most.

    Who will see/hear my campaign? accordion-plus accordion-minus

    Our audience is predominantly based in the UK, US and Europe with our social data confirming a demographic of 18-44 and a rough 70%/30% split of Male vs Female.

    Where will my release be marked as #sponsored? accordion-plus accordion-minus

    To comply with UK law regarding pay-for-play, your release will be marked as #sponsored at all key interaction points:

    • Basic:
      • The IG post footer.
    • Plus:
      • The blog post footer.
    • Premium:
      • On-air 'now playing' data across our website and app.

    This follows a similar 'sponsored' format as seen on Facebook, Instagram and Spotify.

    We’re powered by people, just like you. Find out more.